ShowGizmo } Media Stories

A match made in technology heaven

20 January 2012

Aussie event tech market leader Info Salons Group and Kiwi event app company SmartShow partner to produce ‘killer’ smartphone apps for events.

This powerful Trans-Tasman collaboration is a true meeting of minds.  Both companies share a passion for event technology and for exploring new frontiers.    Their first joint public outing will be at AIME 2012 in Melbourne in March where they are providing ‘ShowGizmo’ as the event’s official smartphone app and sharing a tradestand.

‘The ultimate intention is to combine our knowledge and experience to fully leverage the ability of smartphones to revolutionise people’s event experiences,’ says Info Salons Group Chief Executive Jo-Anne Kelleway.

Having just celebrated its 21st birthday Info Salons Group is no newcomer to the events industry where it has earned the reputation of being the leading provider of online & mobile solutions for all event database management, registration and marketing requirements. Operating from offices in Sydney, Shanghai, Beijing, Hong Kong, Dubai and London, Info Salons has recently successfully launched their mobile event app iEvent.

In comparison, SmartShow is an emerging star.  Established in New Zealand in early 2010 by a group of people who understand events and technology and the power of combining them, it’s flagship product, ShowGizmo, was launched in the middle of the same year and is now being used by event producers around the world.

‘With Info Salons’ connections and market ‘nous’ and our ability to deliver cutting edge mobile solutions, we intend to take the events industry by storm,’ says SmartShow Chief Executive, Marie-Claire Andrews.

ShowGizmo New Features

ShowGizmo New Features

New app version into the stores!

iPhone, Blackberry and Android…

Includes:

  1. Speaker ratings: allow all the speakers at your event to be rated by all the attending delegates and have this all sent to you in real-time for evaluation.
  2. Personalised schedule: your attendees can now select who and what they want to see and have it inform them of when/where to be on the day.
  3. Making meetings: got hosted buyers? Make meetings with exhibitors using ShowGizmo… Allow all attendees to connect and request meetings with each other.

What’s coming next then? An interactive floorplan (your visitors can highlight exhibitors they want to see)…the ability for exhibitors to add notes to their leads….everyone can add notes on speakers/sessions….survey your delegates…a beautiful iPad native app and the ability to update your avatar via your phone.

Want to see ShowGizmo develop any other features? Let us know… info@showgizmo.com

First ShowGizmo representative appointed for East Africa, Kenya

We’re stoked to welcome George Kiarie to the ShowGizmo global team – leading our market entry into Kenya!  George is the owner of MG Promo, a marketing and promotions firm who provide their clients with corporate merchandising, sales, promotions and event services.  George has been spearheading the use of QR codes at events in Kenya and the great feedback from clients prompted him to connect with us.  When he’s not mobilising events, you might find George on the football pitch or working as Minister of Education at Ntinda View College…

A new tradeshow era is dawning courtesy of man’s new best friend – the smartphone.

A new tradeshow era is dawning courtesy of man’s new best friend – the smartphone.

Organisers of the Asia-Pacific Incentives & Meetings Expo (AIME), Reed Travel Exhibitions (RTE), have selected ShowGizmo, a smartphone event application, to be the official event app for visitors and exhibitors attending the show in Melbourne on the 21 and 22 February 2012.

The introduction of ShowGizmo to AIME during its 20th anniversary year is a move designed to keep the AIME experience up-to-date allowing attendees to plan their time, share and connect information using their phones.

With over 850 exhibitors from more than 50 countries, AIME will give corporate and special event organisers access to leading suppliers covering all aspects of event planning and production.

Sally de Swart, Reed Travel Exhibitions (RTE) Director for AIME said the introduction of the ShowGizmo app was a great opportunity to utilise technology in a meaningful business context, “Up until now the only option at exhibitions involved exchanging business cards and collecting literature – the ShowGizmo app means that the same information can be gathered in a more convenient way. Apps are so widely used in our everyday lives, that it’s not a big leap to see the potential within the event context.  We chose ShowGizmo because it offered more options and the app is easier to use than other products on the market,” Ms de Swart said.

ShowGizmo is free to AIME attendees with Android, Blackberry and iPhone devices.  All they have to do is download ‘ShowGizmo’ and enter the event password which will be provided in advance to all registered attendees. ShowGizmo Marketing Executive Josh Dry explains that the use of smartphones will make it easier to get value out of event participation, “We’re not far away from the time when the only thing attendees will need to remember to pack when they go to a tradeshow or conference is their smartphone.  Using these clever little devices will free up time and make it much easier to get full value out of their participation, so attendees can concentrate on the important things such as networking and doing business,” Mr Dry said.

The 20th anniversary of AIME, owned by the Melbourne Convention + Visitors Bureau (MCVB) and organised by Reed Travel Exhibitions (RTE), will be held on 21-22 February 2012 at the Melbourne Convention and Exhibition Centre (MCEC) in Melbourne, Australia. www.aime.com.au

iPhone v4.1 update

Updated version of ShowGizmo just released in Apple App Store.

Producers can now categorize exhibitors/sponsors. Attendees view exhibitors by their tier or cluster, producers choose how to categorise them giving their stand out exhibitors or high level sponsors more.

Producers can also upload more links and documents about their show (local interest, specials, hotel offers etc). As well as more URL’s to send people to your social media channels or custom pages for the event.

The new update is across all Apple products with Blackberry and Android releases expected within days.

Please download the new version through your app store or via this link and feel free to rate our app – letting us know what you think.

‘Great events go mobile’

December Newsletter

In this issue…

From the show floor…
The Showmanator says…
Have you seen this? We love crazy things
Whats new at ShowGizmo…
Go Green with ShowGizmo
New team members building our global presence
Contact Us

The paperless conference: Event Management 2.0

Nigel Brown of Humans Invent discusses going paperless and the supporting thought that helped Peter Jackson, the Commercial Director at Red e2 decide to use ShowGizmo at this event.

Smartphone technology is changing the way we interact with each other, providing our very own skeleton key to our daily rituals, able to unlock doors, share information, and communicate with our peers on a plethora of different networks and social media platforms. This revolution in data exchange is by no means limited to our social lives. It is also transforming the way we do business, and this is nowhere more evident than in  the events industry – you can forget your business card for starters.

Read more →

Lending to KIVA

At SmartShow Ltd we pride ourselves in committing to sustainable practices. ShowGizmo is a very green product and it can provide some great solutions to the large impacts that the Events Industry does incur. To mitigate the small emissions that we cannot offset and because we like giving back, SmartShow Ltd lends $25USD towards a Green Project on Kiva for every client we get on board.

So for every new client we support a green project somewhere in the world. Our first donation was made to a lady in the Philippines who runs a coconut wine and vegetables retail business on behalf of UnWined Western Australia.

Please check out Kiva and pop back to our profile as we commit more and more loans: https://www.kiva.org/portfolio

Al Watan – Bahrain Boatshow



ShowGizmo powers the Bahrain Boatshow 2011

The Bahrain Boat Show launches world-class new smartphone technology to put their event in the palms of the hands of more than 15,000 marine enthusiasts.

“The event and exhibition industry is always looking for innovative and smart technology to aid in the distribution of information to visitors as well as finding new ways to engage with and capture target audiences. We are very happy to be able to introduce ShowGizmo to our visitors, showcasing this exciting new product as well as communicating the technological progress of the BBSI 2011” explained CEO and organiser of the Bahrain Boat Show International, Wael Juju.

Bahrain Boat Show is a firmly established leisure marine and lifestyle event featuring carefully selected exhibitors from across the globe, showcasing super yachts and boats by the most renowned shipyards. Visitors comprise of some of the regions highest net worth individuals, decision makers, top management and royalty.

Read more →

Spicing Things Up At the Australian Business Events Expo

What a great event!   And not just because ShowGizmo was a finalist in the Spice Exhibitor Awards, Best New Product Category  … although, of course, that helped!  Being co-located with RSVP gives the Australian Business Events Expo (ABEE)  a great dynamic, the one being a national event (ABEE), the other more focused on the Sydney events scene (RSVP).  It’s hard to imagine a more appealing venue than the Sydney Convention Centre – if it was any closer to Darling Harbour, it would have to be renamed WaterWorld!

But back to the event.  As we’re in the event technology game, we were interested to find out afterwards that the venue had created a virtual version of ABEE.   With only about 5 of ABEE’s exhibitors represented and two of the presentations, visitors might well have thought they weren’t missing much!  Great initiative by the venue – virtual events are an effective way to extend participation and we’re totally in favour of using technology to build more value in events – but we look forward to a more inclusive version next year!